Common Web design mistakes

Common Web design mistakes

Having a website is one of the most important marketing and branding tools a business can utilize. This is largely because visitors will often judge whether they want to do business with you almost solely based off of your website. Therefore, your website needs to be designed properly and look professional.

7 Blogging tips!

7 Blogging tips!

Many business owners are looking for different ways in which they can connect with their customers while also building a company brand or adding value to their products or services. While a business website and a presence on social media sites can be a big help, blogging can sometimes be a better way to connect with your customers and potential customers.

What is business blogging?

What is business blogging?

Modern marketing has become an almost wholly digital affair, with companies relying on their website and social media profiles as a main marketing platform. This is all created in response to the fact that many customers expect companies to be online.

Tips on ensuring you email isn't spam

BusinessValue_Dec09_BOne of the more important, and indeed popular, marketing tools for small to medium businesses is email marketing. When employed correctly, the email can be a great way to not only grow your business connections but to also connect with your customers.

Benefits of A/B testing

2013Nov12_BusinessValue_BThere are many steps to take when developing a product, service, or even an email blast that will be viewed by large numbers of recipients. One of the last stages in this process often involves testing and trying to figure out what works best and what customers react best to.

5 tips for successful email marketing

BusinessValue_Oct16_BMarketing is an important business function that nearly every business does. One of the more popular methods of marketing employed these days is email marketing. This form of digital marketing has proven to be more effective than any other method, yet many companies still struggle with developing campaigns that actually work.

Need better customer service?

BusinessValue_Aug19_BThere are many factors that contribute to a company’s success, one of the more common factors found in pretty much every company is great customer service. If your company doesn’t offer excellent customer service, there is little chance that you will be around for a long time.